7 Ingredients Big Skincare Brands Are Too Greedy To Use

Emily Piers - RITUAL SEA Team

By Emily Piers - RITUAL SEA Team

Summary: Most skincare brands don’t choose ingredients based on what skin needs.
They choose based on what’s cheapest, easiest, and safest for margins.
Here are the ingredients they avoid — and why RITUAL SEA doesn’t.

1. Marine Collagen (Ocean-Derived)

1. Marine Collagen (Ocean-Derived)

Why Big Skincare avoids it:

  • Expensive to source
  • Harder to stabilize
  • Lower margins than synthetic alternatives

Why RITUAL SEA uses it:

  • Supports skin structure and comfort
  • Helps reinforce depleted skin
  • Works quietly — without irritation

This is recovery collagen.
Not trend collagen.

2. Mineral-Rich Algae Extracts

2. Mineral-Rich Algae Extracts

Why Big Skincare avoids them:

  • Variable potency
  • Hard to standardize across batches
  • Inconsistent for mass production

Why RITUAL SEA uses them:

  • Naturally rich in minerals and polysaccharides
  • Helps calm stressed, reactive skin
  • Supports barrier recovery, not stimulation

Nature doesn’t optimize itself for factories.

3. Irish Sea Moss (Chondrus Crispus)

3. Irish Sea Moss (Chondrus Crispus)

Why Big Skincare avoids it:

  • Not flashy
  • Not fast-acting
  • Not easy to market

Why RITUAL SEA uses it:

  • Deeply hydrating without heaviness
  • Naturally soothing
  • Ideal for compromised skin

It doesn’t burn. It doesn’t tingle. It restores.

4. Gentle Marine Clays (Low-Irritation)

4. Gentle Marine Clays (Low-Irritation)

Why Big Skincare avoids them:

  • Don’t deliver instant “tight” sensations
  • Harder to formulate gently
  • Less dramatic results

Why RITUAL SEA uses them:

  • Help detox without stripping
  • Calm inflammation instead of provoking it
  • Respect the skin barrier

Clean without punishment.

5. Glycerin (At Proper Levels)

5. Glycerin (At Proper Levels)

Why Big Skincare avoids it (or underuses it):

  • Cheap ingredient with “unsexy” perception
  • Requires proper formulation to work well
  • Hard to market as premium

Why RITUAL SEA uses it:

  • One of the most effective skin-identical humectants
  • Supports hydration without irritation
  • Works best in disciplined formulas

Real hydration isn’t glamorous.
It’s effective.

6. Barrier-Supporting Lipids

6. Barrier-Supporting Lipids

Why Big Skincare avoids them:

  • Increase formulation cost
  • Require balance and restraint
  • Don’t deliver instant visual payoff

Why RITUAL SEA uses them:

  • Help restore compromised skin barriers
  • Reduce sensitivity over time
  • Support long-term skin resilience

Skin doesn’t need more actives.
It needs protection.

7. Nothing Extra

7. Nothing Extra

Why Big Skincare avoids restraint:

  • Fewer ingredients mean fewer claims
  • Less to hype
  • Less to upsell

Why RITUAL SEA embraces it:

  • No fragrance
  • No essential oils
  • No sensation theater

Sometimes the most powerful ingredient...is what’s not included.

BOTTOM LINE

BOTTOM LINE

If your skin feels reactive, sensitive, or worn down,
It’s not because it needs more innovation.It’s because it’s been deprived of restraint.

RITUAL SEA uses what Big Skincare won’t.

Join 1,000+ People Who Stepped Out of the Skincare Experiment

Join 1,000+ People Who Stepped Out of the Skincare Experiment

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    Designed for skin that’s been over-treated

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    No fragrance. No essential oils. No stimulation

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    Skin barrier-first, ocean-derived recovery formula

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    Used when skin needs to stop — not be pushed

Modern skincare broke your skin

RITUAL SEA exists for that moment.

BEGIN YOUR RITUAL